Originals think about the business and our customers as the business owners that we are. We understand how our work impacts the greater success of our users, our peers, and our company. We think critically about the work we do and the value we deliver. We deal with problems that arise. We thrive in autonomy. We ask for more responsibility. We are comfortable with the pressure. We operate in the company's best interests. We take responsibility for each other. We enjoy being judged by our results. We are in charge.

Originals think from first principles. We don’t care how something has been done before, we care about the best way to do it now. We reject our first ideas. We consider the second-grade consequences of our decisions. We make hard decisions. We take risks, thoughtfully. We are masters of quantum thought. We weed out our biases. We bring problems up so we can solve them. We have an abnormally high ratio of signal to noise. We run towards the darkness.

Originals understand that company is the sum of its people. We don't treat others as edge cases. We are conscious about our biases. We embrace our differences. We don't judge. We support. We don't give excuses. We are honest and positive. We state facts and give them meaning. We help people see so they can find a way out. We give them room to grow. We teach, listen, and learn actively. We are a source of emotional stability. We let others stand on our shoulders. We serve selflessly. We tell the truth to make people better.

Originals know that speed is our biggest competitive advantage and know that ambitious things are accomplished quickly. We get our hands dirty sooner rather than later. We are decisive. We'd rather be roughly right than precisely wrong. We don't wait. We bypass. We simplify. We kickstart. We pull the company into motion. We learn quickly and we iterate. We go straight to the point. We get bored with endless discussions. We are used to the discomfort of moving quickly.